Marketing Program April

We’re looking forward to seeing you at our next Georgetown Chamber Marketing Program workshop on Monday, April 6th, from 1:00–2:00 PM here at the Chamber.

This time, we’re diving into something that’s quietly impacting every business right now, whether we realize it or not: The Trust Recession.

Never before have people been more skeptical of what they see online. Between AI-generated content, fake reviews, manipulated images, and endless noise, it’s getting harder for businesses to earn belief, let alone attention.

And because of that, something important has shifted: We used to grow our businesses by being known → liked → trusted. Now, it’s happening in reverse. People need to trust you first before they’ll even take the time to get to know you.

So the question becomes: How do we build trust in a world where trust is harder than ever to earn? That’s exactly what we’re going to explore together.

This will be a mastermind-style session, not a lecture. We’ll bring the framework and perspective, and then open it up for real conversation around:
 • What actually builds trust today (online and offline)
 • How to show up in a way that feels real, human, and credible
 • Trust signals that matter—to people and to algorithms
 • Practical ideas you can walk away and implement right away

Our goal is simple: To help you leave with more clarity, more confidence, and a stronger sense of how to show up in a way that people believe.

Please register in advance so we can plan accordingly, and feel free to bring a fellow business professional who would benefit from the conversation. We can’t wait to learn and collaborate with you in the room.